Cowboys announce partnership with the History Channel.
Dallas-The Dallas Cowboys have announced an exclusive deal with the History Channel to broadcast games, beginning with the 2020 season.
In a statement, A&E Networks CEO, Nancy Dubuc said:
“Airing current and past Dallas Cowboys content will align with our core brand. With programs like Curse of Oak Island, Ice Road Truckers, Swamp People, and Ancient Aliens; the Dallas Cowboys will fit right in.
Jerry Jones addressed the topic at his weekly press conference citing “that most of our fans only talk about the past anyway, so it makes sense.”
Sources close to the Cowboys also indicate this venture could be used to raise capital for Dak Prescott’s demands of an 11 year-Eleventy billion-dollar contract